Whitney Wolfe Brings Friendship To Dating App

No one understands the difficulties of dating and making friends while trying to balance work like Whitney Wolfe, founder and CEO of Bumble.

She realized how difficult it is to expand your social circle and make new friends when she moved to Austin, Texas and was spending all her time working and advancing her career. Since people are already using her dating app, Bumble, for make romantic and professional connections, she decided to give her users the option of using the app to make friends as well. This is now known as Bumble BFF and it is a different section inside the original Bumble app. It can easily be switched over to and it uses a different algorithm than the dating side. This way, there is no need to worry that you will make a romantic connections when you are just trying to meet people and find a new best friend.

With Bumble BFF, either person is able to initiate a conversation. If there isn’t a connection, these conversations can be ended at any time and they are designed specifically to make sure that everyone is comfortable and feels safe. Bumble BFF allows people to meet young professionals in their area and expands their social and professional networks. Bumble BFF also includes the option to search for people if you do not want to wait for a match.

Whitney Wolfe created Bumble based on the idea of putting women in charge of the communication. This eliminated the unsavory messages and uncomfortable way that some other dating sites tend to make women feel. This allows women to make the first move which is revolutionary in dating apps. Bumble has turned into more than a dating app thanks to Whitney Wolfe. It is now a complete movement full of people making connections on personal and professional levels.

Whitney Wolfe is already making a name for herself in the technology industry. She was given the honor of being named the 30 Most Important Women Under 30 In Tech by Business Insider. More recently, she was listed as one of the Women In Tech by Elle.

Read more on Crunchbase.com