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Posted by Gerry1982 on

Luiz Carlos Trabuco Is Proof Of Just How Effective Bradesco’s Succession Plan Is

For decades now, Banco Bradesco has consistently featured among the top banks in Brazil. Many banks in the industry have attempted to replicate Bradesco’s success but have all failed. In fact, it took a merger between Unibanco and Banco Itau, forming Itau Unibanco, to wrestle industry dominance away from Bradesco in the private bank sub-sector.

Unsurprisingly, many analysts and observers in the Brazilian banking industry have put Bradesco’s consistent success to effective leadership succession. Over the course of the bank’s seven-year history, it has only had four presidents. With so few yet effective leaders guiding the bank, Bradesco has not had any disruptions to its business as other banks in the country do during their succession cycles that occur every few years. The bank’s current president Luiz Carlos Trabuco has held the position for the shortest time but has arguably had the greatest impact.

Luiz Carlos Trabuco’s story at Banco Bradesco started in 1969. Even before that, however, the two shared a common history with Luiz Carlos Trabuco being born in Marilia, the city in which the bank was formed. At the time of joining the bank, Luiz Carlos Trabuco was barely a man at the age of 18 and first worked as a clerk at the bank’s Marilia branch. His unquestionable talent was soon noticed by his superiors in he was in 1991 promoted to work in the bank’s head office located in Osasco, Sao Paulo. Year and offers came and went but Luiz Carlos Trabuco stuck with Bradesco, and he was in 1984 promoted to the position of marketing director. 14 years later, he was again promoted to the position of managing director executive. He had been with the bank for more than three decades at this point, and some even touted him to be selected as the bank’s president ahead of his eventual predecessor, Marcio Cypriano. He, however, did still receive a promotion as he was named the executive vice president to Bradesco Seguros, the insurance company under the Bradesco group.

In 2003, four years after being named the executive vice president, Luiz Carlos Trabuco was appointed the president to Bradesco Seguros. The mark he left at the insurance company was so big that to say he was a success would be an understatement. While Bradesco Seguros occupied a fairly healthy position in the market when he took over, he in six short years managed to cement its number one spot in the industry by growing its market share by more than two percentage points. Additionally, he managed to grow and consistently maintain the insurer’s return on equity at above 27 percent over the course of his six-year presidency.

With Marcio Cypriano hitting the mandatory retirement age of 65 in 2009, Bradesco’s board made the obvious decision and decided to appoint Luiz Carlos Trabuco to head up the financial institution. Having been a long-time servant at the bank, he did not need to find his feet and quickly set about advancing the aggressive expansion strategy initiated by Cypriano. While it did not help that there was a global financial crisis coupled with the completion of the Unibanco-Banco Itau merger at the time of his appointment, Luiz Carlos Trabuco managed to steady and grow Bradesco. Additionally, with the 2015 acquisition of HSBC Brazil in multi-billion dollar dealt it became clear that Bradesco was well on its way to reclaiming the number one spot in the market from Itau Unibanco. It is safe to say that Bradesco would not have been where it is today if not for Luiz Carlos Trabuco.

Posted by Gerry1982 on

Whitney Wolfe Brings Friendship To Dating App

No one understands the difficulties of dating and making friends while trying to balance work like Whitney Wolfe, founder and CEO of Bumble.

She realized how difficult it is to expand your social circle and make new friends when she moved to Austin, Texas and was spending all her time working and advancing her career. Since people are already using her dating app, Bumble, for make romantic and professional connections, she decided to give her users the option of using the app to make friends as well. This is now known as Bumble BFF and it is a different section inside the original Bumble app. It can easily be switched over to and it uses a different algorithm than the dating side. This way, there is no need to worry that you will make a romantic connections when you are just trying to meet people and find a new best friend.

With Bumble BFF, either person is able to initiate a conversation. If there isn’t a connection, these conversations can be ended at any time and they are designed specifically to make sure that everyone is comfortable and feels safe. Bumble BFF allows people to meet young professionals in their area and expands their social and professional networks. Bumble BFF also includes the option to search for people if you do not want to wait for a match.

Whitney Wolfe created Bumble based on the idea of putting women in charge of the communication. This eliminated the unsavory messages and uncomfortable way that some other dating sites tend to make women feel. This allows women to make the first move which is revolutionary in dating apps. Bumble has turned into more than a dating app thanks to Whitney Wolfe. It is now a complete movement full of people making connections on personal and professional levels.

Whitney Wolfe is already making a name for herself in the technology industry. She was given the honor of being named the 30 Most Important Women Under 30 In Tech by Business Insider. More recently, she was listed as one of the Women In Tech by Elle.

Read more on Crunchbase.com

Posted by Gerry1982 on

The Competition And Whitney Wolfe

Bumble is app that has a lot of other dating app leaders worry. It has become one of the surprise hits of 2017, and other entrepreneurs that have developed dating apps are trying to copy the formula for success that has been created by Whitney Wolfe.

She is the young entrepreneur that created Bumble, and she has other dating app leaders worried about how they are going to compete against this intriguing new app that she is bringing to singles around the world.

There are companies like eHarmony and Match that have been around for years, but Whitney Wolfe is showing these industry leaders of the dating app world that she is a viable contender. She has shown that she has the ability to actually bring forth a new type of dating app that will appeal to a different crowd. That is why the competition is worrying. These other dating app leaders believe that Whitney Wolfe may become the one that will take some of their users away.

This is one of the most interesting things about dating apps. Entrepreneurs that have these type of apps can not afford to lose users, and that is simply because people are not single for a long amount of time after they use dating apps. Whitney Wolfe realizes that there are lots of people that are not going to use apps for a long time. That is why she make sure that she continues to be innovative in order to lure new users after some people find their matches and discontinue use of her dating app.

Bumble has become the app that started to rise above the competition. It has become an app that has made dating so much easier for singles. Whitney Wolfe changed online dating and made the process easier for women.

Find more information about Whitney Wolfe at http://whitneywolfe.wikidot.com/